Ibirori binini byo guhaha mubushinwa

Iserukiramuco rinini ryo guhaha mu Bushinwa rirahari, kandi ntabwo ari impanuka ko nabwo ari ibirori bikomeye byo guhaha ku isi.Kuguha igitekerezo cyukuntu ibirori byumunsi wubuseribateri, bizwi kandi nka Double 11, - muri 2020 honyine, iserukiramuco ryubucuruzi ryagurishijwe ryageze kuri miliyari 498 (miliyari 78 $).Ugereranije, muri vendredi ya Black vendredi muri Amerika yinjije hafi miliyari 22 z'amadolari muri uwo mwaka.

Nta gushidikanya ko umubare munini w'Abashinwa ari inguzanyo kuri iyo mibare minini, ariko ntawahakana ko ibihe bishya by'ikoranabuhanga rigurisha ibicuruzwa nko gucuruza imbonankubone no kwagura byihuse umuyoboro w’ibikoresho byo mu Bushinwa (hagati ya 11 na 16 Ugushyingo, hafi miliyari 3 zatanzwe mu Bushinwa 2020) zongereye igipimo cyo kugura ibicuruzwa bidasanzwe.

Nubwo umunsi wubuseribateri watangiye nkumunsi mukuru wa ba ingaragu, uyumunsi, birarenze ibyo.

Igitekerezo cyo kwishimira "ubuzima bumwe" cyamenyekanye cyane mu bigo bya kaminuza zo mu Bushinwa mu myaka ya za 90.Amaherezo, igitekerezo cyakwirakwiriye mu gihugu hifashishijwe interineti n'ibindi bitangazamakuru.Tariki ya 11 Ugushyingo wizihizwa nk'umunsi umwe kubera akamaro kawo.Itariki igizwe n '“imwe,” aho “1 ″ bisobanura“ ingaragu. ”11/11, 11/11, byerekana inshuro enye.

Ariko umunsi w'abaseribateri mu Bushinwa ntaho wari uhuriye no guhaha kugeza igihe Alibaba yiyemeje mu 2009 kumenyekanisha uwo munsi n'ibirori bikomeye byo guhaha, nka Black vendredi muri Amerika.Mu myaka mike gusa, Umunsi wubuseribateri wavuye mubirori byo guhaha binini mubushinwa ujya muri extravaganza nini yo guhaha ku isi, bigenda byiyongera mubikorwa mpuzamahanga byo guhaha nka Black vendredi na Cyber ​​Monday.

Shaoxing Kahn uruganda rukora cyane cyane rutanga imyenda ya rayon, igitambaro cya pamba, umwenda wa jersey.Turabikesha kugura ibintu byinshi, kugurisha kwa ubwoya bwa micro na shell byoroshye byiyongereye cyane muriki gihe cyizuba.

Byongeye kandi, ibyatangiye ari idirishya ryamasaha 24 yo kugura ku ya 11 Ugushyingo ubu ryagutse mubikorwa byo kugurisha ibyumweru bibiri - cyangwa bitatu.Ntabwo ari Alibaba gusa, ahubwo n'abacuruzi bakomeye b'Abashinwa nka JD.com, Pinduoduo na Suning bitabiriye iserukiramuco rinini ryo kugurisha.